In a world where disposable products dominate, the Ironclad Pan Company stands tall with its unique promise: the Three Generation Guarantee™. Since its establishment in 2019, Ironclad Pan Company has been on a mission to redefine the concept of cookware.

As a small, locally owned business, Ironclad has successfully created a global community that cares deeply about the food they eat, how they cook it, and the places they call home. It all started with a vision – shared by founders Kate Slavin, Levi Slavin, and Joe Carter – to counter disposable manufacturing and consumerism by creating a cookware product that would outlast generations.

Their efforts resulted in the birth of the first New Zealand-made cast iron skillet – a true masterpiece guaranteed to endure for three generations (100 years). To symbolise this commitment, the Three Generation Guarantee™ was permanently cast on the base of each skillet, a testament to the brand’s strong passion and values. It’s these same values – of sustainability, family, and quality – that have cemented Ironclad Pan Company’s place as a cultural leader within the industry.

Within their first year, Ironclad caught the attention of international audiences, leading to a significant increase in production demand. To meet this surge, the company forged a new partnership with a multi-generational Australian foundry, renowned for its ability to produce quality products at scale. Throughout its international expansion, Ironclad Pan Company has steadfastly maintained its focus on long-lasting, ethically produced, and sustainable products. Their mantra echoes on: “Designed in New Zealand. Made on planet Earth.”

The next pivotal moment for the company came with the arrival of Felicity Morgan-Rhind – an exceptional chef, film director, and grandmother. Felicity’s culinary prowess and industry insights inspired Ironclad to expand its offering beyond skillets. From culinary knives to aprons, chopping boards to oven mitts, Ironclad Pan Company began delivering a selection of sustainable cookware products that have since found their way into even the most discerning kitchen drawers.

Ironclad’s purpose extends beyond merely producing cookware. They cherish the art of slowing down, spending quality time with loved ones, and creating a culinary bond that transcends generations. They are on a mission to empower people to make informed decisions about their culinary choices. Inspired by the beauty of traditional craft and the wisdom of generations past, Ironclad hopes to inspire its community to reflect upon the food they eat, their cooking practices, and their individual footprint.

Ironclad’s pans are meticulously crafted to be passed down as cherished heirlooms, connecting family members through shared memories and lovingly prepared food. Imagine your grandkids picking up this pan – handed down through several decades, through all the heartache and triumph, love and loss – and making a family recipe with the same fond aromas and flavours that they remember you by.

Whether it’s a bonfire on the beach or beside the river, fresh kaimoana fried in butter aboard your boat, a big breaky fry-up at the bach, or a gourmet meal made in your kitchen at home, your Ironclad skillet will be there for it all – versatile, reliable, and resilient until the end – and beyond.

Ironclad Pan Company invites you to join its global community – a community that celebrates exceptional cookware, sustainable living, and the joy of creating memorable meals. Discover the difference that cast iron can make in your culinary adventures, embrace your personal legacy, and purchase an Ironclad to pave the way to a better future together, one delicious meal at a time.

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August 2023 - NZ Fishing News
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