Barker takes sole control of Ownaship as popular business expands

Previous Ownaship managing director Simon Barker and his wife Donna are now the new owners of popular fractional boat ownership company, Ownaship.

Ownaship, which was founded in 2007 with a single second-hand trailerboat, now boasts an entirely new-boat fleet of 9 vessels, including luxury launches, cruising yachts and 6- and 7-metre powerboats.

“Ownaship is currently enjoying a renewed surge in popularity as summer approaches and people realise that they can enjoy all the benefits of boat ownership, with none of the hassles, for a fraction of the price of a new boat,” says Simon Barker.

Since taking sole charge of the company, Barker has also been working on rebranding the company to better emphasise the benefits that Ownahsip offers.

“The new look is very like the Ownaship model: simple, effective and easy to understand,” he says. “It allows us to simply and clearly state the key advantages of owning a boat the Ownaship way.

“As our new strap line says: ‘You do the boating we’ll take care of the rest’.”

With Ownaship, people buy a 10% share in a boat and get to enjoy 33 days on board every year.

“Research shows that most boat owners don’t use their boats any more than that, “says Barker. “The rest of the year the vessels just sit around on marinas or in driveways.

“More and more people are realising that that is not a good use of their hard-earned money, especially when the alternative is a care-free, hassle-free experience with 5-star service and all the maintenance, insurance and mooring or stowage taken care of, too.”

Due to increased demand from Kiwis keen to enjoy these Ownaship advantages, Barker is adding two more boats to his fleet.

“We have just taken delivery of another Rayglass 4000 luxury launch,” he says. “Then, in December, we will be adding the first of what we expect will be a number of new Rayglass 2200s.

“These are Rayglass’s latest models. They are ideal for family boating, fishing and water sking and they will be our most affordable boats yet.”

Barker says there is a range of opportunities for new owners to come on board.

“We still have some shares in our latest Rayglass 4000 and 2500 models as well as in the new 2200. There are also shares in existing boats as owners decide they want to stay with Ownaship but move up to a bigger vessel.”

ends.

For more information, please contact:

Simon Barker

Ownaship

Phone: (0800) 696-7447

Email: [email protected]

www.ownaship.co.nz.