L&B appoints experienced marketing coordinator

Lusty and Blundell Ltd, New Zealand’s leading distributor of marine products and systems, has appointed experienced marketer Melissa Rewi as their new marketing coordinator.

“Lusty and Blundell’s continuing growth means we need our product managers and sales people to focus on our clients, helping them further expand their businesses,” says deputy CEO Grant Matthew. “Melissa’s appointment will help them do that and make them more efficient.”

In her new role, Melissa Rewi will be improving the company’s database management, enhancing communication through L&B’s website and coordinating the company’s high profile at boat shows and trade events.

“This is very exciting time,” says Melissa Rewi. “Lusty and Blundell are continually releasing exciting new products and, thanks to modern communication strategies, we are now able to ensure that both our dealers and the boating public know all about these new products and how they can improve their time on the water.”

Melissa Rewi has over 13 years experience in marketing and event management. She has owned her own retail outlet, been the marketing manager for a retail complex, acted as a marketing consultant to a number of different businesses and run project and campaign management in the film industry.

“Melissa has a great range of marketing skills and our clients will soon see how easy it is to use our website to place orders, check inventory and get advice.”