The Berkley Shimma Shad’s paddle tail means it is working on the drop and ‘the hop’. The paddle tail produces a tight shimmy that transmits vibrations on the lift and a subtle flutter on the drop.
Life-like features allow the Shimma Shad to mimic real baitfish, thanks to intricate scales, fins, gill patterns and 3D eyes. These lures feature: highquality thermoplastic elastomer material for extra durability; through-wire construction with a precisely-engineered weightbalance system; and highquality Japanese Owner treble hooks. Available in 65mm/15g, 100mm/20g and 130mm/30g sizes and eight high- and low-vis colours with UV accents.
Distributed by Pure Fishing NZ and available from stockists nationwide. Visit Berkleyfishing. com.au for more product information.

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