Lowrance and MotorGuide have announced their continued partnership after signing a new cooperation agreement, effective immediately.

Both brands will continue to collaborate on sonar compatibility and chartplotter integration between MotorGuide trolling motors and Lowrance sonar and chartplotter technologies.

“We’re excited to continue our longstanding relationship with Lowrance,” said Kevin Read, MotorGuide senior product manager. “Both our new Tour and Xi series motors will continue to offer Lowrance sonar and chartplotter integration to help you make the most of your time on the water.”

Today, MotorGuide integrates sonar transducers into their trolling motors that are compatible with Lowrance and other top sonar brands. In addition, MotorGuide trolling motors, with integrated Pinpoint GPS, also offers chartplotter integration for connecting to Lowrance, Simrad and Mercury Vessel View displays for advanced motor controls.

Lowrance has been a leader in marine electronics since it invented the first consumer sonar device in 1957 – The Little Green Box. In the years since, Lowrance has never wavered from its purpose to push the envelope of innovative performance to help anglers find and catch more fish.

More information on both brands can be found at Lowrance.com and MotorGuide.com